Kim Kardashian Removed As SKKY Managing Director Amid Investment Struggles
Kim Kardashian steps down as SKKY Managing Director amid struggles to meet ambitious investment goals.
Published Dec 27, 2024
Kim Kardashian, a mega influencer and billion-dollar celebrity, has been removed from her role as Managing Director of the SKKY private equity firm. According to the firm’s December 2024 filings, Kim was officially relieved of her executive officer duties. Reports suggest that the 2-year-old company struggled to capitalize on Kardashian’s presence, falling short of its ambitious $1 billion investment goal.
So far, SKKY has raised a total of $121 million and has finalized just one deal, a single investment in Truffle Hot Sauce Company Truff. This limited activity has hindered the firm’s ability to diversify its portfolio. Hopes had been high that Kardashian’s involvement and significant brand value would bring major investments and deals, but her success with her clothing brand SKIMS did not translate into the same level of achievement for SKKY.
In the same filings, SKKY also announced the removal of Kris Jenner, Kim’s mother, from her role as Senior Advisor. While this decision marks a significant shift, American Media Personality Kim Kardashian still retains a position with the company as Senior Operating Advisor, which she co-founded in 2022 alongside Jay Sammons.
At the time of SKKY’s launch in 2022, Kim had shared her excitement on the social media platform X (formerly Twitter), expressing hope that their complementary expertise would build a next-generation consumer and media private equity firm. She had emphasized the potential of SKKY to connect with emerging brands and transform them into global success stories, drawing from her own entrepreneurial journey.
Despite the initial optimism, the latest developments cast doubt on the firm's future direction. As of now, neither Kim Kardashian, Kris Jenner, nor SKKY has issued any public statements about these changes. Stay tuned for updates as the story unfolds.
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