A$AP Rocky

A$AP Rocky

Rapper, Songwriter, Record Producer

Personal Stats

NameA$AP Rocky
RoleRapper, Singer, Songwriter, Producer, Music Video Director, Entrepreneur
IndustryEntertainment
Net Worth$20 Million
Real NameRakim Athelaston Mayers
AliasesLord Flacko, Pretty Flacko, Jodye II
Date of Birth and AgeOctober 3, 1988 (35 years old)
Mother's NameRenee Black
SiblingsRicky Mayers, Erika B. Mayers
High SchoolBayard Rustin Educational Complex
MixtapesLive. Love. ASAP (2011)
AlbumsLong. Live. ASAP (2013), At. Long. Last. ASAP (2015), Testing (2018), Don't Be Dumb (Coming Soon)
Other FamilyASAP Nast (Cousin), Rihanna (Partner since 2020), 2 Kids- RZA Athelaston Mayers (2022) and Riot Rose (2023)


Table of Contents

  • About A$AP Rocky
  • Businesses Owned
  • Early Life
  • Family
  • What Is A$AP Rocky’s Net Worth?
  • What Is A$AP Rocky's Claim To Fame?

About A$AP Rocky

If A$AP Rocky is telling you “I Smoked Away My Brain”, you should listen without interrupting even if it is an Oxford Union Q and A session. That’s who the prettiest man alive is, at least according to GQ Magazine. Besides that, Rocky must be getting more attention by being Rihanna’s partner but he has more to his fame and wealth. After all, the rapper has multiple platinum albums to his name and we are waiting for him to drop the latest one even if he calls us “Don't Be Dumb”. Oh, We love you, sir, please scOld u$ mOre!!!! Meanwhile, our boy’s mantra is “Fukk Sleep” which explains how he has multiple business ventures that are providing him multiple streams of income other than his music.


Businesses Owned

  • AWGE

  • Mercer + Prince

    Mar 23, 2022 - Mar 24, 2022
  • Hommemade

  • A$AP Worldwide


Early Life

Forbes is praising the rise of “A$AP Rocky's Burgeoning Empire” and his music is getting platinum certifications. However, all great things have humble beginnings and why would Rakim Athelaston Mayers a.k.a A$AP Rocky be an exception?

  • At the age of 9, A$AP Rocky moved to  Harrisburg, Pennsylvania from his birthplace, Manhattan, and started rapping.
  • When he was 13, A$AP’s older brother, Ricky, was shot which resulted in his death. Since this tragic incident, Rakim started taking rapping more seriously.
  • The rapper admired rap and hip-hop groups such as The Diplomats, Three 6 Mafia, Mobb Deep, and others.
  • His music was influenced by Houston hip-hop group the Geto Boyz’s song "Still Tippin” which was released in 2005.
  • A$AP Rocky joined the Harlem-based rapper group, ASAP MOB when he was 19. After becoming part of the group, he released "Purple Swag", a single which ended up becoming a massive hit, especially in New York City.

Family

“Sandman” and his success despite having a difficult family background will let you “Feel the Fiyaaaah” to make it happen in your life.

  • Rakim Athelaston Mayers was born in the Harlem neighborhood of Manhattan on 3rd October 1988.
  • A$AP Rocky is the son of Adrian Mayers and Renee (Black) Mayers. His father Adrian was from Barbados while his mother Renee was born in the US.
  • A$AP Rocky and his older sister Erika B. Mayers were named after an American hip-hop duo, Eric B. & Rakim.
  • At 12, the rapper’s father was incarcerated in jail and his older brother Ricky Mayers was shot dead a year later. 
  • He spent most of his teenage years in homeless shelters.
  • Has been in a relationship with Rihanna since 2021 and together they have two kids, RZA Athelaston Mayers, (2022) and Riot Rose (2024).

Rakim Mayers aka A$AP Rocky is not just a rapper but a cultural icon, fashion trendsetter, and successful entrepreneur. His $20 million net worth in 2024 reflects his diverse career. From his music catalog and world tours to his high-profile fashion collaborations, real estate investments, and other business ventures, Rocky’s income streams are as varied as his talents. If you are a fan of this multi-talented singer and want to learn more about his personal and professional life, this article is for you. 

Net Worth$20 Million
SalaryN/A
Date of BirthOctober 3, 1988
Place of BirthHarlem, New York
GenderMale
Height5' 10"
ProfessionRapper, Singer, Songwriter, Record Producer, Music Video Director, Entrepreneur
NationalityAmerican
MarriedNo
Children2
No. of Houses4+
No. of Cars12+

What Is A$AP Rocky’s Net Worth?

ASAP Rocky’s Net Worth

As of 2024, ASAP Rocky has a net worth of $20 million.

Mayers, the member of the A$AP Mob, has built an impressive career that extends beyond just music. His wealth comes from a range of sources, making him one of the most versatile artists in the business.

Lord Flacko's journey in music took off after signing a $3 million record deal with Polo Grounds Music and RCA Records in 2011. According to some reports, he laims that $1.7 million of this funding was set aside for Rocky's solo endeavors. The remaining funds went toward supporting A$AP Worldwide. His debut album, Long.Live.A$AP, achieved gold certification in the U.S., further boosting his wealth. In addition to album sales, he reportedly earns an average of $250,000 per live performance.
A big chunk of his income comes from social media, thanks to his massive following on platforms like YouTube and Instagram. With over 17 million Instagram followers, Mayers is rumored to rake in anywhere from $69K to $83K for each sponsored post. That’s not all. His YouTube channel, with its 5 million subscribers, pulls in anywhere between $40K to $500K annually just from ads. Safe to say, his social media game is a serious moneymaker! 
Beyond music and fashion, this RIAA-certified artist is making big moves as a sharp investor. His strategic involvement with Klarna, a European fintech giant with a $45.6 billion valuation is a prime example. His portfolio spans fashion, home décor, and even whiskey, showing he’s got a real knack for spotting opportunities across the board. 

A$AP also got featured in Forbes list of "The World's Highest-Paid Hip-Hop Acts 2016" at number 13 with $14.5 million earned in a year. His debut in the Cash Kings list thanks to his 62 shows and the success of AWGE collective.


What Is A$AP Rocky's Claim To Fame?

ASAP Rocky's Claim To Fame

A$AP Rocky’s rise in music has been nothing short of iconic, with hits, chart-topping albums, and major collaborations making him a standout across rap, fashion, and entertainment.

  • Peso and Purple Swag: After joining A$AP Mob in 2007, Rocky blew up with his 2011 breakout single "Peso," which went viral before hitting Hot 97. His next track, "Purple Swag," took his popularity to new heights, thanks to its viral video. These hits led to a $3 million record deal with Sony, giving Rocky the freedom to launch his own label, ASAP Worldwide.  
  • Long. Live. ASAP: It was Carter’s debut album in 2013 featuring several industry heavyweights like Drake, Kendrick Lamar, and 2 Chainz. A$AP Rocky still held his own among the star-studded lineup. It might not have been a big critical success but it did take the top spot on US Billboard 200. Out of the four singles, “Fuckin' Problems” was a 2014 Grammy nominee for Best Rap Song and has since achieved 7x platinum certification by the RIAA. 

What Businesses Does A$AP Rocky Own Or Is Part Of?

A$AP Rocky's business portfolio

Purple Swag singer’s net worth, estimated at $20 million, reflects his impressive ability to blend music, fashion, and business. He has always shown an entrepreneurial mentality, making constant investments in projects that fit with his distinct vision and style.

  • A$AP Worldwide: Flacko’s entrepreneurial journey began with a $3 million deal with Sony Music Entertainment in 2011. This important deal gave him the opportunity to create A$AP Worldwide, a company he co-founded with A$AP Yams, in addition to securing $1.7 million for his musical endeavors. The agreement set the groundwork for his success in both music and business by releasing his debut album and providing a means of mixtape distribution. ASAP Worldwide has signed and promoted several other artists, A$AP Ferg and A$AP Twelvyy being two important ones. 
  • AWGE: In 2015, he launched AWGE, a collective of artists and creatives that stretches across music, fashion, and visual art. The agency’s influence has grown, with partnerships that bring in major revenue while shaking up the fashion scene. Rocky signed several artists for this creative venture namely A$AP Ferg, A$AP Twelvyy, A$AP Nast, and even his own brother.
  • Hommemade: This newly launched homeware business and design company was founded in 2022 and created waves in the interior design industry. His debut creation, a mushroom-infused cactus, is a playful reinterpretation of Gufram’s iconic cactus, originally designed in 1972. Known for his fascination with hallucinogens, Rocky incorporated hand-painted mushrooms into the design, blending creativity with personal influence. As the first product from Hommemade, the limited-edition cactus showcases Rocky’s desire to push boundaries in the design space.  
  • Mercer + Prince: Rocky made his foray into the spirits market in 2022 with the release of Mercer + Prince, a blended Canadian whisky. His creative approach to whiskey, matured in both American and Japanese oak barrels, brought a smooth, nuanced flavor profile to the market in collaboration with Global Brand Equities and E. & J. Gallo. His ability to combine functionality and style is evident in the bottle's design, which has two cups on either end.
  • Klarna: Rocky isn't just about fashion and music; he’s diving into tech, too. The hip-hop star joined Swedish fintech startup Klarna as a guest CEO and investor, putting 1% of his stake into their GiveOne sustainability initiative. His support will aid the Miti Alliance in Kenya, a project addressing climate change and deforestation. 

What Are A$AP Rocky's Brand Endorsements?

A$AP Rocky's Brand Endorsements

ASAP Rocky has been a brand ambassador for several popular brands throughout his career. Here are some of the most notable ones:

  • Under Armour: ASAP Rocky entered into a partnership with Under Armour in 2017 and his main focus was to go beyond the usual athletic wear. The sneakers, called AWGE X Under Armour SRLo, are totally different and very authentic designs that became quite popular. 
  • Black Scale: In 2012, Rocky made his fashion debut by teaming up with this streetwear company. Inspired by the brand's fusion of streetwear and luxury style, he worked with them to create a line of graphic t-shirts, sweaters, and hoodies. 
  • Stussy: Mayers and this renowned NYC company teamed up to release a limited-edition t-shirt that quickly became a collector's item. He became well-known as a streetwear fashion pioneer after releasing the "Friends & Family" t-shirt, which featured Stussy's camouflage emblem. His influence swiftly expanded throughout the industry.
  • Jeremy Scott & Adidas: In 2013, Rocky collaborated with designer Jeremy Scott on the "Black Flag" version of Scott's Wings 2.0 line for Adidas. 
  • DKNY: Rocky’s prominence in fashion reached new heights in 2014 when he starred in DKNY’s Spring campaign alongside Cara Delevingne. 
  • Salvatore Ferragamo: In 2015, the fashionista appeared in their "A Man's Story" campaign, showcasing the brand’s men's collection.  
  • A$AP Rocky X J.W. Anderson: In 2016, Flacko and Northern Irish designer Jonathan Anderson worked together on a J.W. Anderson capsule collection. 
  • Guess: The music sensation collaborated with Guess in 2016 to launch a collection called GUE$, a nod to his love for the brand’s vintage '90s styles that influenced his fashion growing up. 
  • Calvin Klein: A$AP’s partnership with Calvin Klein stands out as one of his most impactful collaborations. The Harlem rapper collaborated with CK in 2018 for Trucker Jackets. In 2019, Rocky was announced as the new face of Calvin Klein's #MYCALVINS campaign, which featured a series of advertisements and videos showcasing the rapper in various Calvin Klein clothing.
  • Puma: A$AP joined the brand as the creative director for F1, launching their bold streetwear-meets-anti-gravity campaign. He appeared in the advertisement as the breakdancer, dodging obstacles like a driver in an unseen racecar while wearing his trademark balaclava and Puma outfit to promote the limited Puma x F1 collection. He recently added another feather through this deal with the A$AP Rocky x Puma Inhale ‘Distressed Pack’.
  • Gucci: Gucci Guilty’s new campaign is a perfect blend of boldness and tenderness, featuring an all-star lineup, including A$AP Rocky, Julia Garner, and Elliot Page. He signed a deal with the brand back in 2020 and Gucci recently named him one of the brand ambassadors for its fragrance line. 
  • Bottega Veneta: Rocky started his journey with this brand in 2023 with a paparazzi-style advertisement for their pre-spring 2024 collection, alongside Kendall Jenner. Just after a few months, he and his sons starred in their Father's Day campaign.  
  • Mercedes-Benz: In 2022, Rakim announced a partnership with Mercedes for gender-neutral streetwear and lifestyle pieces. 
  • Samsung: ASAP Rocky was also featured in a Samsung commercial in 2015. He was promoting the Korean multinational brand while comparing the Galaxy Note5 and the Galaxy S6 Edge+. 
  • Pacsun: Driven by the spirit of 1990s NY City, Rocky, and the A$AP Mob collaborated with Pacsun to release a streetwear line in 2014. With this capsule collection, which featured jerseys, tanks, and the iconic bucket hat, he further expanded his impact and fashion empire. Rakim is also the guest artist director for the brand. 
  • Raf Simons: His relationship with designer Raf Simons took off in 2013. Together, they created exclusive items for Rocky and his A$AP Mob, which strengthened the rockstar's streetwear collection and brought him closer to the world of high fashion.
  • Dior: In 2016, ASAP Rocky was named a brand ambassador for Dior Homme, the men's wear division of the French fashion house. He has also attended Dior fashion shows and events.

How Does A$AP Rocky Spend His Millions?

A$AP indulges in luxury real estate, owning properties in exclusive areas like Beverly Hills, and drives high-performance vehicles from brands like Lamborghini and Rolls Royce, reflecting his lavish taste. 


How Many Real Estate Properties Does A$AP Rocky Own?

A$AP Rocky's real-estate portfolio

Lord Flacko’s real estate portfolio reflects his love for luxury and prime locations. Some of his exclusive properties are as follows: 

  • Beverly Hills mansion: This is one of his standout properties, which he and Rihanna purchased in 2022 for a whopping $13.8 million. This lavish home is a true reflection of their opulent lifestyle and Rocky’s appreciation for high-end real estate. 
  • Beverly Grove house: Rocky also possesses a 4,321-square-foot residence in Beverly Grove, Los Angeles. This home made headlines in 2017 when it was targeted by robbers, resulting in the theft of $1.6 million worth of jewelry. The property is still one of his most valuable possessions in the center of Los Angeles, despite the regrettable incident.
  • Mayfair home: Though specifics regarding this particular home are yet unknown, he is rumored to possess a property in London's elite Mayfair neighborhood.

How Big Is A$AP Rocky’s Car Collection?

A$AP Rocky’s Car Collection

The style icon isn't just making waves with his chart-topping hits; he's also turning heads with his jaw-dropping car collection. Valued at a whopping $2.7 million, his fleet combines rare vintage gems and luxurious rides. 

  • Lamborghini Gallardo: ASAP owns more than one Lambo in his collection and the first one he bought was a white Gallardo. He would later add an Urus and a Huracan Performante to his collection.
  • Customized Mercedes-Benz 190E Evo I AMG: Rocky's 190E EVo was a custom-made car in collaboration between AWGE, the rapper’s creative agency, and Criterion Games, the developers of Need for Speed Unbound. It comes with several modifications and a half and half, black and white paint job. It was featured in Need for Speed Unbound as the hero car. Rumors reveal that he spent around $300K for this high-performance car. 
  • Lexus LS 500: One of his prized early acquisitions is what seems to be a late 2000s, Lexus LS 500. Rocky was pictured getting out of the silver Lexus LS 500. 
  • BMW 5 Series: Flacko owns a black BMW 5 Series. The car has a custom yellow-on-black number plate that says RIP on it.

This list is a vivid expression of his personality and taste, blending luxury, performance, and a touch of vintage charm. Our favorite rapper’s car collection is quite extensive. 


What Are A$AP Rocky's Charitable Contributions?

ASAP Rocky's Charitable Contributions

Even with all his success, A$AP Rocky is seriously committed to giving back. He doesn’t just write checks; he’s hands-on with causes that tackle education, social justice, and poverty. His active involvement shows the depth of his character and really adds to his legacy.

  • Homeless shelter in New York City: Despite reaching the pinnacle of success, the rap-world sensation didn’t forget his roots and donated 120 meals to a homeless shelter in New York City where he and his mother once resided. The meals were delivered from Harlem's Amy Ruth's Restaurant to the Regent Family Residence on the Upper West Side.
  • A$AP Foundation: Rakim’s struggles from scratch to become the rap sensation helped him establish this foundation that engages youth in music and arts through innovative events and programs. The program primarily focuses on educating adolescents about the risks of mixing opiates and substance abuse. Specializing in connecting with youth, the foundation supports public school programs, funds music and art scholarships, and hosts events like the annual Yams Day concert, which sold out five times from 2016 to 2020 in NYC, drawing over 30,000 attendees and featuring artists such as Kendrick Lamar. 
  • Support for veganism and animal rights: He became a pescatarian in 2012 as he was worried about intensive farming techniques, and then in 2015, his vegan tour manager encouraged him to become a vegetarian. By 2019, he revealed in his song "Babushka Boi" that he had become vegan. In 2020, Rocky collaborated with Jaden Smith to distribute vegetarian meals to the homeless.
  • Social justice: Rocky is also a well-known social justice activist. His arrest in Sweden in 2019 drew headlines worldwide and highlighted the struggles faced by African Americans abroad. He has since addressed issues of mass imprisonment, police brutality, and racial injustice using his position. 
  • Met Gala look: Beyond his philanthropic and advocacy work, Flacko’s Met Gala appearance in 2023 was a standout moment. He and his wife Rihanna drew attention to the red carpet when they wore a quilt-inspired cape designed by ERL. The quilt has a heartwarming history; it was previously donated to a thrift store. Sarah, a relative of the quilt's initial owner, revealed on Instagram that her great-grandmother had made the quilt. Adding layers of emotion and importance to the Met Gala ensemble, she was thrilled to see a piece of family history turned into a fashion statement.

What’s Next For A$AP Rocky?

Rocky’s career is on fire, with no signs of slowing down. The Harlem rapper is ready to release his newest album “Don’t Be Dumb” soon. On top of that, his agency AWGE is diving into cool new realms like virtual reality and gaming. Simply put, Rocky's influence keeps growing, cementing his status as a major creative force. 


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FAQs

What is ASAP Rocky most known for?

ASAP Rocky is a famous American rapper and what makes him stand out is his unique blend of hip-hop, rock, and alternative music.

What is A$AP Rocky's real name?

A$AP Rocky was born Rakim Athelaston Mayers in Harlem and he was named after Rakim, one of the greatest rappers of all time.

What is ASAP Rocky's highest-selling album?

ASAP Rocky's highest-selling album is LONG.LIVE.ASAP which sold over 2,207,000 copies.

How much does ASAP Rocky charge for a performance?

Depending on the time of year, size of the audience, duration of the performance, and some other factors, ASAP Rocky charges anywhere from $100,000 to $200,000 for a performance.



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