Nico Rosberg

Nico Rosberg's net worth is estimated to be around $50 million, amassed through his racing salary, performance bonuses, endorsements, and various entrepreneurial ventures. Beyond his financial success, Rosberg is actively involved in philanthropy, supporting children’s charities, climate change research, and COVID-19 relief efforts.

Nico's personal life is equally notable—on July 11, 2014, he married interior designer Vivian Sibold in a civil ceremony in Monaco. The couple has two children and also runs a creamery shop in Ibiza. Through his diverse endeavors in business, philanthropy, and family life, Rosberg has built a well-rounded legacy beyond Formula 1.

What Is Nico Rosberg’s Net Worth?

As of March 2025, Nico Rosberg has an estimated net worth of around $50 million.

Nico Rosberg's wealth primarily stems from his successful racing career, performance bonuses, and various business ventures and investments. At the peak of his career, Rosberg earned between $15 to $20 million per year.

Beyond his on-track earnings, Rosberg expanded his wealth through commercial endorsements. Through its sports division, CAA Sports represents Rosberg's commercial ventures, helping him secure lucrative partnerships. From 2010 to 2015, he was the brand ambassador of several top brands, including Thomas Sabo, Rolex, Continental, Hugo Boss, and Mercedes-Benz. He was also linked to Petronas, Mercedes' title sponsor, as part of his F1 career.

Thanks to his endorsement earnings and salary from Mercedes, he was listed as one of the world’s highest-paid athletes by Forbes in 2016. However, despite his on-track success, Rosberg's endorsement earnings were relatively modest - about $1 million- compared to the $4 million his Mercedes teammate and rival, Lewis Hamilton, made from sponsorship deals.

Rosberg's business ventures have significantly contributed to his wealth. Through Rosberg Ventures, he invests in various startups and eco-friendly projects. He founded TRE GmbH (Team Rosberg Engineering), a company specializing in motorsport and automotive engineering. Furthermore, Rosberg is a key figure behind the Greentech Festival, an event committed to environmental sustainability and green technologies.

In the motorsport world, he owns Rosberg X Racing (RXR), a team competing in the all-electric Extreme E championship, further diversifying his income streams and enhancing his net worth. These ventures, along with his racing success, have diversified Rosberg’s income streams and significantly contributed to his impressive net worth.

Businesses and Brand Endorsements

What Businesses does Nico Rosberg own?

Over the years, the 2016 Formula One World Champion amassed significant wealth through various business ventures, including Rosberg Ventures, Greentech Festival, and Rosberg X Racing. Let's take a look at some of the most interesting details of the F1 driver's business endeavors.

• Rosberg Ventures: In 2017, Rosberg founded Rosberg Ventures, a Monaco-based venture capital firm. Serving as Chief Executive Officer, he built the firm with a focus on being a fund of funds (FoF), investing in top-tier venture capital firms and impactful seed-stage companies. Rosberg Ventures has amassed over $100 million under asset management, with investments in companies like Applied Intuition, Ivy, and Guided Energy.
• TRE GmbH (Team Rosberg Engineering): TRE GmbH (Team Rosberg Engineering), co-owned by Rosberg, is a prominent German vehicle technology company specializing in advanced automotive technology and chassis development. In collaboration with Schaeffler Paravan Technology, TRE won the 2019 German Mobility Award for its work on the Schaeffler Mover, an autonomous, electrically powered mobility concept.
• Greentech Festival: In February 2019, Rosberg co-launched the annual Greentech Festival trade fair alongside entrepreneurs Sven Krüger and Marco Voigt. The event, held in Berlin, was designed to promote sustainable technologies.

• Rosberg X Racing (RXR): In late 2020, Rosberg founded Rosberg X Racing (RXR), building on the foundation of his father’s DTM team, to compete in the all-electric off-road racing series, Extreme E. Rosberg joined the series not only for racing but also to contribute to the fight against climate change.

  In its debut season, RXR claimed the inaugural Extreme E constructors' title, with Johan Kristoffersson and Molly Taylor securing the drivers' championship. The team came close to defending its title in 2022, narrowly missing out by just two points to Lewis Hamilton’s Team X44. In December 2024, Rosberg announced that RXR would cease operations in Extreme E as the series transitions to Extreme H in 2025.

Additionally, Rosberg runs a YouTube vlogging channel and hosts the podcast "Beyond Victory", where he discusses human performance and personal development with his guests. In 2018, Rosberg also joined Sky Sports F1® as a pundit, using his expertise as a former World Champion to provide analysis on race strategy, driver performance, and team dynamics.

What Brands Does Nico Rosberg Endorse?

Throughout his illustrious career, the legendary F1 racer has endorsed several top brands. The brands he collaborated with include:

• Mercedes-Benz: Rosberg has been serving as a brand ambassador for Mercedes-Benz, maintaining a strong relationship with the brand even after retiring from Formula 1. In July 2016, Nico Rosberg signed a new two-year contract with Mercedes-AMG Petronas, reportedly worth $23.5 million per year.
• Continental: In June 2021, Rosberg became a brand ambassador for Continental, a tire manufacturer known for its commitment to safety, top performance, and sustainability. As part of this partnership, Rosberg and Continental supported the Extreme E race series, which promotes electric off-road racing and raises awareness about climate change and eco-friendly mobility.
• Kempinski Hotels: Rosberg became a brand ambassador for Kempinski Hotels, a luxury hotel group, in October 2019. This partnership aimed to strengthen the brand’s global presence, with Rosberg representing Kempinski in various campaigns. Both Rosberg and Kempinski share a strong commitment to sustainability.

• Julius Baer: Rosberg became the global brand ambassador for Julius Baer in June 2021. As part of this partnership, Rosberg represents the bank in its Formula E sponsorship and the Greentech Festival, both of which align with his passion for sustainable mobility and environmental solutions.

  He also supports Julius Baer’s initiatives in sustainable investing and its Next Generation investment philosophy. Additionally, as a Formula E shareholder and Greentech Festival co-founder, Bank Julius Baer is a long-standing partner.

• Schaeffler Group: Rosberg endorsed the Schaeffler Group, a leading automotive and industrial supplier in May 2019. He presented the Schaeffler Mover alongside Schaeffler Development Board Member Prof. Peter Gutzmer. The Schaeffler Mover is a compact, highly maneuverable e-mobility concept capable of autonomous driving. In 2019, TRE, in collaboration with Schaeffler Paravan Technology, won the German Mobility Award for its excellent work in sustainable and intelligent transportation.
• Thomas Sabo: Rosberg has been a brand ambassador for Thomas Sabo, a designer watch and jewelry brand, since 2010. The partnership has seen him promote the brand’s luxury watches and jewelry. He often wore their designs during public appearances and events.

• Heineken: Rosberg has been actively involved with Heineken's "When You Drive, Never Drink" campaign, which aims to reduce drunk and drive. As part of this initiative, he has appeared in Heineken advertisements, including a 2020 commercial featuring his father, Keke Rosberg.

  Additionally, Rosberg has contributed to the development of the Heineken Greener Bar, a sustainable bar concept used at Formula E events. It was designed to reduce water waste, emissions, and energy consumption. The bar featured upcycled cups, coasters made from brewing byproducts, and recycled staff uniforms, making event spaces eco-friendly through innovative practices.

• Bajaj Allianz: Bajaj Allianz, a leading life and general insurance company, launched an 8-city ‘Drive Safely’ campaign across India, coinciding with the first-ever Indian Grand Prix in 2011. The campaign featured Rosberg, promoting safe driving awareness. Additionally, Bajaj Allianz ran a radio contest focusing on Formula 1 and safe driving, allowing winners to receive F1 merchandise and an exclusive opportunity to meet Nico Rosberg.

• Bose: Rosberg endorsed Bose, a leading company specializing in high-quality audio systems in 2015. As part of this partnership, he collaborated on a project titled "The Soundtrack" with Danish musician Kasper Bjørke and Bose.

  Additionally, Rosberg was featured on the Beyond The Grid podcast, which is presented by Bose. In this episode, he discussed the strategies he used to beat his rival, British racer Lewis Hamilton, during their fierce F1 championship rivalry.

• Hugo Boss: Rosberg became a global brand ambassador for Hugo Boss in December 2017. He announced this partnership on his social media platforms, sharing his excitement about working with the brand.
• Hot Wheels: In February 2018, Hot Wheels named Rosberg as their global brand ambassador for 2018/19. As a part of the collaboration, Hot Wheels took over the Nuremberg Toy Fair with a series of events celebrating Hot Wheels' 50th anniversary.
• Rolex: Rosberg signed a three-year personal endorsement deal with Rolex, the renowned Swiss watchmaker, in March 2018. As a part of his association, he promoted the brand’s luxury watches and was often seen wearing their designs during public appearances and events.
• Deutsche Bahn: 2020, Rosberg partnered with Deutsche Bahn as an ambassador for sustainable change through technological innovation in January 2020. His role focused on promoting the company's efforts in eco-friendly mobility solutions and advancing sustainability in transportation. On January 14, 2020, he attended the presentation of the Greentech Festival Locomotive at Berlin Central Station, alongside Deutsche Bahn CEO Richard Lutz and British Ambassador Sir Sebastian Wood.
• Sunreef Yachts: Rosberg became a brand ambassador for Sunreef Yachts' Eco line in 2021. He announced this on Instagram, highlighting their shared commitment to sustainable technological innovation. He also expressed pride in Sunreef as the world-leading manufacturer of custom-made luxury catamarans.
• Jungheinrich: Rosberg became a brand ambassador for Jungheinrich, a global leader in intralogistics solutions, in October 2021. As part of his role, he promoted the company’s commitment to electric mobility and sustainable innovations, including electrification, automation, and digitalization in warehouse operations.

Additionally, Rosberg has endorsed RTL, one of Germany’s leading television networks; Laureus, the investment bank UBS, the Tribute to Bambi Foundation, and Mattel, the global toy company known for brands like Hot Wheels and Barbie. He also collaborated with Tumi, a premium travel and luggage brand; Oris, a Swiss watchmaker specializing in mechanical timepieces; and EnBW, a German energy company focused on renewable energy solutions.

However, in March 2013, BlackBerry chose not to feature Lewis Hamilton and Nico Rosberg in its ads, despite sponsoring the Mercedes AMG Petronas F1 team for $12 million annually. Chief Marketing Officer Frank Boulben stated the focus would be on showcasing the BlackBerry 10 operating system in real-life scenarios rather than using celebrity endorsements.

Assets and Lifestyle of Nico Rosberg

Nico Rosberg’s Real Estate Portfolio

The former F1 driver keeps his personal life private, and details of his real estate holdings are limited. However, while specific information about his portfolio remains undisclosed, here are some interesting details about his residences and properties.

• Office in Monaco: Rosberg owns an office at Le Titien, 4 Quai Jean Charles Rey, 98000 Monaco. According to his official website, this address is listed for autograph requests, but it is unclear whether it is his primary residence.
• Vacation home in Ibiza: Rosberg resides in Ibiza with his family, where they enjoy a relaxed lifestyle in what serves as both a home and a vacation retreat. His wife, Vivian Sibold, runs Vivi's Creamery, an ice cream parlor on the island known for its high-quality, artisanal treats. The family has shared glimpses of their Ibiza life on social media.

Vehicles Owned By Nico Rosberg Over The Years

Over the years, the legendary motorsport racing driver had an impressive car collection, which includes some of the most luxurious, high-end, and powerful supercars. His collection reflects his passion for performance, precision, and engineering excellence. Let's take a look at his exclusive car collection.

• Mercedes-Benz SLS AMG Roadster: Rosberg has a sleek grey Mercedes SLS AMG Roadster in his car collection. He was even spotted alongside Mika Häkkinen in the car. He also owns a Mercedes-Benz G63 AMG, though he has not been seen driving it publicly.
• Mercedes-Benz 300 SL Gullwing: Rosberg has a sleek white Mercedes-Benz 300 SL Gullwing in his garage. He often enjoys driving it against the scenic backdrop of Monte Carlo and even shared a YouTube video of himself driving it in and around Monaco.
• Rimac Nevera: Rosberg owns a Rimac Nevera. He was the very first customer of this limited-production electric hypercar, with only 150 units made. He shared several posts on social media and even created videos showcasing its 0-60 mph performance.
• Mercedes-Benz AMG Project ONE: Rosberg has a Mercedes-Benz AMG Project ONE in his car collection. This limited-production model is one of only 275 ever built and assembled in Coventry, England. Nico’s car is painted in Grigio Ferro, a silver shade, and was specially customized for the F1 racer to make it even more unique.

To learn more about his exclusive cars and get a closer look at his automotive tastes, check out the full article on his car collection.

What's next for Nico Rosberg?

Since retiring from Formula One, Nico Rosberg has transitioned into the field of sustainability, entrepreneurship, and investment. In April 2024, he launched Rosberg Ventures, a venture capital fund that has amassed over $100 million in assets. This fund collaborates with top-tier firms like Andreessen Horowitz, Accel, and Kleiner Perkins, focusing on eco-friendly investments and green technologies.

In December 2024, Rosberg's team, Rosberg X Racing (RXR), concluded its participation in the Extreme E racing series. This decision was influenced by the series' transition toward hydrogen-powered vehicles, marking a shift in RXR's strategic direction.

Additionally, through Rosberg Philanthropies, he collaborates with institutions like Oxford University to promote decarbonization initiatives, including initiatives at major events such as the British Formula 1 race at Silverstone. In the future, Rosberg is expected to further his investments in innovative technologies and sustainable ventures, leveraging his platform to advocate for environmental responsibility.

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