Rich Paul's Net Worth
Share your thoughts on how Rich Paul built his fortune through athlete representation, brand partnerships, and business expansion.
Published Jul 31, 2025
Table of Contents
- What is Rich Paul’s Net Worth?
- What Businesses Does Rich Paul Own or is a Part of?
- What Brands Does Rich Paul Endorse?
- Assets and Lifestyle of Rich Paul
- Rich Paul’s Real Estate Portfolio
- Vehicles Owned By Rich Paul Over The Years
Rich Paul is one of the most influential sports agents in the world, known for building a billion-dollar empire through Klutch Sports Group. He represents some of the NBA’s top talent, including LeBron James, Anthony Davis, and Draymond Green, and has negotiated contracts worth over $1.4 billion. As the founder and CEO of Klutch Sports, Paul has redefined player representation by putting athletes at the center of every decision, shaping careers with a focus on long-term success, off-court branding, and financial security.
Beyond business, Rich Paul has expanded his influence into philanthropy and education. He launched the Klutch Conversations initiative with LeBron James’ More Than A Vote to encourage financial literacy and civic awareness among young Black communities. He’s also partnered with institutions to support underserved students through scholarships and mentorship programs. With a growing presence in both sports and entertainment, Paul continues to build wealth while giving back, proving he’s not just a powerful agent but a force for change in the industry.
What is Rich Paul’s Net Worth?
As of July 2025, Rich Paul’s net worth is estimated to be $120 million.
His wealth comes almost entirely from his success as a sports agent and entrepreneur, especially through his work as the founder and CEO of Klutch Sports Group.
Before founding his own agency, Paul gained experience working under top agent Leon Rose and was part of LeBron James’ inner circle. During this time, LeBron reportedly paid Paul $50,000 per year as a personal assistant, helping him build crucial industry knowledge and connections.
Paul now represents over 20 NBA stars, including Anthony Davis and Draymond Green, some of the league’s highest-paid athletes. He has negotiated more than $1.4 billion worth of player contracts, earning a 4% commission on each deal. While 4% may sound small, it translates into multi-million-dollar payouts. For example, when Fred VanVleet signed a $130 million deal with the Houston Rockets in 2023, Paul earned $5.2 million from that single negotiation. Similarly, he received $4 million from Draymond Green’s $100 million contract.
In 2022 alone, Forbes reported that Paul made $55 million in commissions, making him one of the highest-earning sports agents in the world.
A major boost to his business came in 2020, when United Talent Agency (UTA) took a significant stake in Klutch Sports. This partnership also landed Paul a seat on UTA’s board of directors and further expanded his access to clients and opportunities in entertainment and sports marketing.
What Businesses Does Rich Paul Own or is a Part of?
Rich Paul became the majority owner of Klutch Athletics, a performance sportswear brand launched in 2023 with New Balance, marking one of the rare times a sports agent has created and owned an athletic apparel line.
Rich Paul is a prominent American sports agent and entrepreneur with significant roles in a variety of businesses, both as a founder and as an executive or board member. Let’s take a look at them:
- Klutch Sports Group: Rich Paul is the Founder and CEO of Klutch Sports Group, a major sports agency he started in 2012. The agency represents nearly 200 athletes across the NBA, NFL, MLB, and WNBA, including some of the biggest names in sports like LeBron James. Klutch has become known for negotiating massive player contracts, totaling well over $1.4 billion under Paul’s leadership. In 2019, Klutch Sports partnered with United Talent Agency (UTA), which helped expand its reach beyond basketball. In 2024, Klutch continued its growth by entering global football (soccer) through the acquisition of the ROOF agency, further strengthening its international presence.
- United Talent Agency (UTA): Rich Paul is a partner and board member at United Talent Agency (UTA). In 2019, UTA took a major stake in Klutch Sports, and Paul became the head of UTA’s sports division. Since then, he has helped UTA grow its presence in the sports world by bringing in top athletes and expanding into different leagues. His work has made UTA one of the leading agencies in both entertainment and sports.
- Klutch Athletics: Rich Paul is the founder of Klutch Athletics, a sportswear brand he launched in April 2023 in partnership with New Balance. He is the majority owner of the brand, which focuses on designing performance training apparel and footwear. Klutch Athletics was created to support athletes at all levels, with a special focus on young athletes around the world. The product launched with retail distribution in stores like Dick’s Sporting Goods, Foot Locker, and JD Sports, and NFL star Chase Young was named the first brand ambassador in the same year
- Adopt: In 2021, Rich Paul co-founded Adopt, a minority-owned marketing and creative agency, alongside former Nike executives David Creech and Josh Moore. The agency focuses on helping brands grow in the sports, wellness, and nutrition industries. Adopt works with companies to build strong marketing and branding strategies. In a major move, Publicis Groupe acquired Adopt to boost its reach in sports marketing and cultural influence. As part of the deal, Adopt joined Publicis Connected Media, while Creech and Moore continue to lead the agency. Rich Paul remains involved through Klutch Sports and shared projects.
- Funko Inc.: In 2022, Rich Paul became a strategic advisor and board member at Funko Inc., a company known for its pop-culture collectibles. He joined after participating in a $263 million investment led by The Chernin Group, alongside other major investors like Bob Iger and eBay. Paul helped guide Funko’s expansion into the music and sports categories. However, his role was brief, and he left the board in late 2023 while continuing to focus on his core ventures.
- Public Boards and Advisory Roles: Rich Paul holds several high-profile advisory and board positions across various industries. He is a board member at Designer Brands Inc. and Live Nation Entertainment, having joined the latter in April 2023. He also serves as a trustee at the Los Angeles County Museum of Art (LACMA). In the financial space, Paul acts as a strategic brand advisor to Robinhood, where in 2024, his firm Klutch Sports Group was named the company’s agency of record for sports and entertainment partnerships, with Paul leading the initiative.
What Brands Does Rich Paul Endorse?
Rich Paul collaborated with New Balance in 2021 to launch a signature sneaker, with all proceeds going to charity.
Rich Paul is not widely known for endorsing multiple brands. Instead, he tends to align himself with companies with which he has business partnerships. Here’s a look at them:
- New Balance: Beyond co-creating Klutch Athletics, Rich Paul is also a key collaborator with New Balance. In December 2021, he teamed up with the brand to release the Rich Paul x New Balance 550 sneaker and a matching apparel line designed to inspire young athletes. The collection featured luxury materials and custom touches. Notably, Paul did not receive direct payment for the collaboration. All proceeds from sales made through Klutch’s site were directed to charitable causes.
- Robinhood: In 2024, Robinhood selected Klutch Sports Group as its agency of record for sports and entertainment partnerships. Paul took on the role of strategic brand advisor, helping guide the platform’s outreach to a younger and more diverse audience.
Assets and Lifestyle of Rich Paul
Rich Paul’s Real Estate Portfolio
- Beverly Grove Home: In September 2016, Rich Paul purchased a newly built home in the Beverly Grove neighborhood of Los Angeles for approximately $3.0 million. The modern residence spans nearly 3,914 square feet and includes 6 bedrooms and 6 bathrooms. Designed with luxury in mind, the home features hardwood floors, a floating steel and glass staircase, and a vaulted ceiling.
- Fairfax District Property: In September 2018, Rich Paul acquired a traditional-style gated home in the Fairfax District of Los Angeles for $4.35 million. The two-story residence offers over 5,600 square feet of living space, featuring 6 bedrooms and 5.5 bathrooms. The property includes a swimming pool with a spa and waterfall, covered and open patios, a built-in barbecue, multiple fireplaces, and a butler’s pantry.
- “Wellness House”: Rich Paul purchased the “Wellness House” in Beverly Hills for approximately $11.7 million in October 2019. Marketed as a luxury wellness estate, the property includes a home gym, Peloton bike, Scandinavian-style sauna, steam room, and a cold plunge circuit. The Georgian-influenced residence spans around 6,300 square feet. It features 6 bedrooms, 7 bathrooms, formal living and dining rooms, a wood-paneled study, an indoor-outdoor family room, a pool and spa, a detached gym, and a custom dressing room in the master suite.
- Beverly Hills Mansion: In May 2022, Rich Paul and Adele purchased a Mediterranean-style mega-mansion in Beverly Hills for $58 million from actor Sylvester Stallone. It was later reported that Adele secured a $37.7 million mortgage to finance the home, which spans 18,587 square feet on 3.5 acres. The property features 8 bedrooms, 12 bathrooms, a screening room, a cigar room with air filtration, an art studio, a gym, a bar, a putting green, an infinity pool, a guesthouse, and offers panoramic views, including Rodeo Drive.
Vehicles Owned By Rich Paul Over The Years
Rich Paul does not show off his cars much, but given his success, he likely owns a few luxury vehicles. However, not many details about his car collection are publicly known.
What's Next For Rich Paul?
Rich Paul is taking Klutch Sports Group in new directions, starting with motorsports. He recently signed 2025 Indy 500 winner Josef Newgarden, marking Klutch’s first step into professional racing. He is also helping guide PrizePicks as a strategic brand advisor for their 2025 NFL and NBA marketing campaigns. In the media, Paul launched a MasterClass called The Dealmaker’s Mindset, where he shares negotiation lessons from his career. Off the court, he continues to manage LeBron James’ moves, announcing James’ decision to opt into his $52.6 million Lakers contract for the 2025-26 season. However, Paul has also kept the door open for a possible trade if the team does not improve, putting pressure on Lakers management as the playoff season nears.
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FAQs
Has Rich Paul authored any books?
Yes, his 2023 memoir Lucky Me became a New York Times bestseller, providing insight into his life and career.
What was Rich Paul’s job before becoming a sports agent?
Before founding Klutch Sports Group, Rich Paul worked as a personal assistant to LeBron James and also sold vintage sports jerseys out of his car, which helped him gain early business experience.
Does Rich Paul earn from brand consulting deals outside sports?
Yes, in 2024, Robinhood appointed him as a strategic advisor, with Klutch Sports managing brand deals in entertainment and sports.
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