V

Kim Taehyung, also known as V, has not only made a huge impact as a member of BTS but has also grown his wealth over the years. His wealth stems from BTS’s worldwide success, his solo music projects, acting roles, and various endorsements. In 2019, he released his first independent song, "Scenery", and officially debuted as a solo artist in 2023 with his successful album Layover. His remarkable journey is evident in his increasing net worth. Let’s explore how his net worth stacks up against other BTS members.

What Is V’s Net Worth?

As of October 2024, V's net worth is estimated to be around $40 million.

Kim Taehyung better known as V is one of the wealthiest members of BTS and the second-richest idol in the K-pop community, thanks to his impressive net worth. His wealth primarily stems from his thriving music career with BTS. Since he joined the group in 2013, he has been a vital part of their global success, contributing to numerous hit songs. In 2019, BTS generated $170 million from touring, making them the second-highest-earning group after Metallica. This success led to a combined income of $50 million for the members between June 2019 and June 2020, about $7 million each. Additionally, after the IPO of Big Hit Entertainment on September 28, 2020, V and the other members received shares worth approximately $7.9 million on the first day of trading, which grew to around $15 million by mid-2023. He also profits from album sales, merchandise, concert revenues, and music royalties.

Taehyung's endeavors, such as acting, modeling, and other solo projects have also contributed to his wealth. He made his acting debut in the 2016 K-drama Hwarang: The Poet Warrior Youth and collaborated with bandmate Jin to release "It’s Definitely You," a track featured in the series. He has also released two more OSTs, "Sweet Night" for Itaewon Class and "Christmas Tree" for Our Beloved Summer. In addition to acting, Taehyung released "Scenery," his first independent song, in January 2019. Within its first two weeks, the song broke SoundCloud's daily streaming record nine times. His debut solo album, Layover, set multiple sales records by selling 2,101,974 copies in its first week, making it the highest-selling solo album on the Hanteo sales platform, significantly boosting his financial success. Thanks to these releases, V recently surpassed 3.7 billion accumulated streams on Spotify, generating an estimated $8.8 million in revenue, according to SoundCampaign. He has also appeared in the Disney+ reality series In the Soop: Friendcation and the cooking-travel series Jinny's Kitchen in 2023, further enhancing his fame and wealth. Additionally, BTS' V is living up to the fan-given title "The King of Instagram," reportedly earning between $68,000 and $810,000 per sponsored Instagram post, the highest among Bangtan members.
In addition to his success in the music industry, he is an influential figure in the fashion industry and has been named the brand ambassador for luxury brands such as Celine and Cartier. 

What Is V’s Claim To Fame? 

V has established himself as the biggest heartthrob because of his irresistible charm and his extraordinary musical talent. From dreaming of becoming a musician in elementary school to becoming one of the biggest artists of his generation, he has truly come a long way.

• BTS Success: As the vocalist, lead dancer, and visual, V has been a key part of BTS’s worldwide success. His strong vocals are featured in popular songs like "Blood Sweat & Tears," "Spring Day," and "Dynamite." BTS has won over 500 awards, including Billboard Music Awards, and made history as the first K-pop group to reach the top of the Billboard Hot 100 chart. They've been nominated for two Grammys, achieved four number-one albums faster than any group since the Beatles, and set 25 Guinness World Records.
• Solo Discography: V has broken records with BTS singles and his K-drama OSTs. He debuted with "Scenery" in 2019, followed by "Winter Bear" and "Snow Flower" in 2020. His OSTs include "It's Definitely You," "Sweet Night," and "Christmas Tree," totaling over 800 million streams on Spotify. In 2023, he debuted solo with "Love Me Again," "Rainy Days," and the album Layover.
• Acting Career: V made his acting debut in the 2016 K-drama "Hwarang: The Poet Warrior Youth" and has since appeared in the Disney+ reality series "In the Soop: Friendcation" and the cooking-travel series "Jinny's Kitchen" in 2023. 
• Guinness World Records: V holds multiple Guinness World Record titles for his social media presence. He set records for the fastest person to reach one million followers on Instagram in 43 minutes, 10 million followers in 4 hours and 52 minutes, and 60 million followers.

What Businesses Does V Own?

V doesn’t own or run any businesses. Most of his wealth comes from his music career, especially as a member of BTS. He also earns a significant amount from brand endorsements, both individually and along with BTS as discussed below.

What Brands Have V Endorsed?

V’s net worth is also a result of his collaboration with several brands over his career. Here’s a look at his major brand endorsements: 

• Celine: V was named as Celine’s brand ambassador in March 2023. His association with the luxury brand led to a 51% growth rate for Celine, and their sales skyrocketed by over 500% in Korea after his campaign.
• Cartier: As Cartier's global brand ambassador, V represents the "Panthère de Cartier" line. According to Cartier, jewelry sales in the jewelry sector reached an all-time high of 15.12 billion dollars (21.49 trillion won) in the year from April 2023 to March 2024, when V became their ambassador.
• SimInvest: V collaborated with SimInvest, an Indonesian investment company, to reach younger investors. Following their collaboration, SimInvest saw a huge increase in popularity, with their app ranking rising and social media followers increasing quickly.
• Compose Coffee: V’s endorsement helped Compose Coffee gain over 2.9 million new subscribers and raise sales by 72% within days of the campaign. His influence made the brand a top choice in delivery service rankings.
• Coca-Cola: The BTS vocal line, including Jungkook, collaborated with Coca-Cola for a campaign featuring their song “Turn Up Your Rhythm.” The ad, using their cover of “Jungle,” aired on TV, social media, and in stores across Asia.
• McDonald's: Jungkook starred in the BTS Meal campaign, with his image on the packaging. This promotion was very successful, valued at around $9 million.
• Hyundai: Since 2018, BTS has worked with Hyundai on projects like the IONIQ electric car brand. They promoted Hyundai's eco-friendly goals in the "Because of You" campaign and attended the Grammy Awards in the zero-emission NEXO. In 2019, they became the Global Brand Ambassador for the new SUV, the Palisade, which led to increased demand and production delays.
• Samsung: BTS and Samsung have been partners since February 2020. Their collaboration includes special BTS-themed Galaxy S20+ phones and Galaxy Buds+, a digital campaign on Times Square screens in 2022, and an augmented reality service for Galaxy phone users to experience the "Connect BTS" art project.
• Coway: On March 12, 2021, BTS became a global ambassador for Coway, a South Korean home appliance brand. They launched the Icon Ice Water Purifier, which is compact and features hard ice technology. BTS appeared in several promotional videos for Coway’s Noble collection, which includes air purifiers and induction cooktops.
• Crocs: In 2022, Crocs Korea teased a collaboration with BT21, introducing 3D Jibitz charms featuring the characters. The collection included classic black, white, and purple clogs with BT21 designs.
• FILA: BTS became the global brand ambassador for FILA in October 2019. They released a military-inspired collection in 2020 and launched Project 7: Back to Nature in 2021, featuring international ad campaigns. Their contract with FILA ended in 2022.
• Funko: On February 15, 2019, Funko launched a BTS figure series based on the "Love Yourself: Answer" concept, sold exclusively at Barnes & Noble. This was the first BTS Funko Pop series, followed by figures for "Dynamite," "Butter," "BT21," and the BTS x Minions collection.
• Gojek: On June 20, 2022, BTS partnered with Gojek, an Indonesian tech company, to promote online services in Indonesia, Singapore, and Vietnam. This collaboration encouraged users to explore services like GoFood, GoPay, and GoRide.
• Casetify: Casetify’s first collaboration with BTS began on November 19, 2019, featuring designs from the "MAP OF THE SOUL: PERSONA" EP and the song "Boy with Luv." They have since launched collections inspired by BTS hits like "Dynamite," "Butter," and "Permission to Dance." The latest collection, released on September 28, 2023, includes phone cases and earbud protectors.
• Xylitol: On May 27, 2021, Lotte Confectionery made BTS ambassadors for their Xylitol chewing gum. The 'Smile to Smile Project' promoted positivity with BTS’s song "Butter," releasing special edition gum bottles featuring BTS visuals.
• Samsonite Red: In 2021, Samsonite Red launched a BTS x Samsonite collection inspired by "Dynamite," followed by a Butter Collection in 2022, featuring luggage and bags themed around BTS’s hit "Butter."

How Does V Spend His Millions?

V is known for his taste in luxury fashion. His favorite brand is Gucci, where he owns several high-end items, including a Floral Diamond choker that costs around $30,000. He has also been seen wearing a Gucci watch, a green and white tweed vest valued at $4,200, and a black corduroy jacket priced at approximately $7,580. Another standout piece in his wardrobe is a Bottega Veneta jacket worth $5,300, which he wore during a Billboard photoshoot. In addition to his stylish clothing, V has an impressive watch collection. One of his notable pieces is the Jaeger-LeCoultre Master Eight Days watch, valued at $35,000 and gifted to him by a Chinese fan. He also owns a Cartier Tank Watch, which costs around $9,750.
Beyond fashion, V has invested in real estate and owns a luxury car. Let’s take a closer look at how he spends his wealth there.

How Many Houses Does V Own?

V hasn’t invested heavily in real estate, but he does have a notable residence to his name. Let’s take a closer look at where he has lives and his investments.

• Gangnam Apartment: In July 2019, V purchased a lavish apartment in the Gangnam district of South Korea, where property prices are around 3.5 times higher than the national average. He bought the SK Apelbaum apartment for approximately $4.55 million. The apartment spans 3,040 square feet in size.
• Hannam the Hill: The BTS House at Hannam, The Hill in Yongsan-gu, Seoul, was the last shared residence for all seven members before their move to separate homes in 2021. This luxury complex features 32 buildings and around 600 units, costing about $7.5 million for its spacious 2,600-square-foot apartment, which includes three bedrooms, two bathrooms, a living room, and two kitchens.

What Cars does V Own?

V is known to own only one car. Here’s a look at his vehicle.

• Genesis GV80 SUV: V is the proud owner of a Genesis GV80 SUV. The BTS members have often been seen driving it on Run BTS, a South Korean variety web series. V was so impressed with the car that he decided to get one for himself soon after. The Genesis GV80 is recognized for its stylish design and advanced technology.

What Are V's Charitable Contributions?

V is known for his kind heart and positive influence. While he may not have a lot of individual philanthropy efforts, he has joined his fellow BTS members in giving back to society. Here are some of his charitable contributions.

• Love Myself Campaign: V along with other BTS members, collaborated with UNICEF in 2017 for the Love Myself campaign. This initiative aimed at raising funds to support victims of violence and prevent violence against children. As of March 2024, BIGHIT MUSIC, BTS, and its fan base worldwide have contributed more than $6.6 million through this campaign, which includes the sale of LOVE MYSELF merchandise and album profits to UNICEF.
• Black Lives Matter: In 2020, BTS donated one million USD to Black Lives Matter, and the BTS Army donated over $1,026,531 in 24 hours to match the donation.
• Sewol Ferry Disaster: In 2017, BTS and Big Hit Entertainment donated a total of $87,915 to the 4/16 Sewol Families for Truth and A Safer Society. This organization supports the families affected by the 2014 sinking of the MV Sewol. Each member of BTS contributed $8,791, and Big Hit added an extra $26,373.

What’s Next for V?

V is currently serving his mandatory military service. He is expected to be discharged on June 6, 2025, alongside fellow member RM. Fans are looking forward to his return to music and BTS activities later that year when all the members finish their military service.

Also Read:

• Jungkook's Net Worth
• Jimin's Net Worth
• Jin’s Net Worth